亚洲色吧

Justin Hall, Ph.D. is a tenured Associate Professor of Marketing and Entrepreneurship at 亚洲色吧鈥檚 Davis College of Business & Technology. He received a doctorate in marketing from Florida Atlantic University, an MBA in entrepreneurship from Ball State University, and a BBA in marketing from Howard University.  As one of the 亚洲色吧鈥檚 highest rated educators, Justin helps learners cultivate marketing and entrepreneurial mindsets that emphasize profit generation, ideation, and critical thinking.  His academic research explores various aspects of marketing and entrepreneurship, including innovation, decision-making, and organizational problem-solving.  Justin鈥檚 business experiences are centered on understanding complex business ecosystems and identifying unique opportunities to penetrate.  His comprehensive knowledge of business models and strategies combined with an ability to collect and synthesize data helps companies improve performance and assess the feasibility of potential opportunities.   

Research Publications:

• Toteva, I., Savas-Hall, S. and Hall, J.R. (2023), 鈥淢ajor Life Events, and the Effect of a Positive vs. a Negative Self-concept on Brand Loyalty鈥�, Journal of Brand Management, 
• Savas-Hall, S., Koku, P.S and Hall, J.R. (2023), 鈥淩eally-New Services and Perceived Risk: The Effect of Regulatory Focus鈥�, International Journal of Technology Marketing.
• Savas-Hall, S., Hall, J.R., and Gresham, G. (2022), 鈥淏ottom of the Pyramid (BOP) Young Consumers鈥� Perspective of Service Industries: A Qualitative Exploration of Nigeria鈥�, Journal of African Business, 

• Hall, J.R., Savas-Hall, S. and Shaw, E.H. (2022), 鈥淎 Deductive Approach to a Systematic Review of Entrepreneurship Literature鈥�, Management Review Quarterly, 
• Shaw, E.H., Pirog III, S.F., and Hall, J.R. (2020), 鈥淗ousehold Purchasing Productivity: Concept and Consequences鈥�, Journal of Macromarketing, 40 (2), pp. 156-168
• Hall, J. and Shaw, E. H. (2019), 鈥淐larifying Dual-Processing for Marketing Researchers鈥�, Journal of Customer Behavior, 18 (3), pp. 215-237.
•  Hall, J. and Shaw, E. H. (2017), 鈥淎n Empirical Test of a Theoretical Model of Problem-Solving鈥�, Journal of Customer Behavior, 16 (4), pp. 371-393.

Research Conferences:

• Hall J.R., Savas-Hall, S. and Toteva, I. (2022), 鈥淭he Idea Market and the Fear of Idea Theft,鈥� Southeast Decision Sciences Institute (SEDSI), February 16-18, Jacksonville, FL.
• Matthew, V., Lipkin-Moore, S.G., Plumblee, J.M., Arce, P.E., Arce-Trigatti, A., Lavoine, N., Lucia, L., Selvi, E., Edelen, R., Eggermont, M., Tiryakioglu, M., and Hall, J.R. (2022), 鈥淎 Roadmap for the Design and Implementation of Communities of Practice for Faculty Development,鈥� American Society for Engineering Education
• Toteva, I., Savas-Hall, S., & Hall, J. (2021). 鈥淚mpatient Consumption: Influence of a Past Self on Current Buying Behavior of High-involvement Goods.鈥�  American Marketing Association (AMA) Winter Academic Conference, Virtual, Virtual.
• Savas-Hall, S., Hall, J., and Gresham, G. (2019), 鈥淏ottom of the Pyramid (BOP) Consumers鈥� Perspective of Service Innovations: The Case of Nigeria, AMS World Marketing Congress, July 9-12, Edinburgh, Scotland.
• Savas-Hall, S and Hall, J. (2018), 鈥淭he Role of Social Influence on Donations in Retail Stores鈥�, 2018 AMA/ACRA 3^rd Triennial Conference, Toronto, Ontario, Canada, June.
• Hall, J. (2015), 鈥淎n Historically-Based Definition of Marketing鈥�, Conference on Historical Analysis & Research in Marketing (CHARM), Long Beach, CA., May.
• Savas, S., Hall, J., and Koku, P.S. (2015), 鈥淐onsumers鈥� Religious Beliefs and Their Attitudes toward Cause-Related Marketing鈥�, 6th Global Islamic Marketing Conference, Istanbul, Turkey, May.
• Savas, S., Hall, J., Koku, P.S., and Jusoh, O. (2014), 鈥淚s the Iranian Consumer Market Homogeneous or Heterogeneous? Some Preliminary Evidence鈥�, 5^th Global Islamic Marketing Conference, Kuala Lumpur, Malaysia, April.